Forecasts
| Feb 25, 2026
Source: EMARKETER Forecast
Forecasts
| Feb 25, 2026
Source: EMARKETER Forecast
Forecasts
| Feb 25, 2026
Source: EMARKETER Forecast
Forecasts
| Feb 25, 2026
Source: EMARKETER Forecast
Forecasts
| Feb 25, 2026
Source: EMARKETER Forecast
Forecasts
| Feb 25, 2026
Source: EMARKETER Forecast
Forecasts
| Feb 25, 2026
Source: EMARKETER Forecast
Forecasts
| Feb 25, 2026
Source: EMARKETER Forecast
Walmart’s ad business is entering its scale phase: Growth is moderating, but monetization is broadening across search, display, offsite, and CTV.
Article
| Feb 19, 2026
India’s GLP-1 rollout next month signals tougher pricing ahead for GLP-1 brands.
Article
| Feb 17, 2026
As the fastest growing demo in the US, Wells can pick up serious deposits with an engaged base.
Article
| Feb 6, 2026
Latin America’s video market is hitting peak penetration as streaming dominates media time. Mobile-first behaviors, platform concentration, and the popularity of short-form video are reshaping media consumption habits.
Report
| Feb 2, 2026
Chart
| Feb 1, 2026
Source: EMARKETER
Only 12% of North American merchants accept cryptocurrency at checkout, trailing even cash on delivery, according to a March report from the Merchant Risk Council.
Article
| Jan 23, 2026
YouTube reaches more people than any other media platform in history. But saturation, slower growth, and rising competition are reshaping its future.
Report
| Jan 22, 2026
Mexico’s digital ad market is rapidly transforming as new formats, channels, and players emerge. Understanding the local market forces, challenges, and opportunities driving these shifts is vital to staying competitive.
Report
| Jan 21, 2026
Chart
| Jan 18, 2026
Source: Edelman
Brazil’s digital ad market continues to transform as new formats, channels, and players emerge. Understanding the local market forces, challenges, and opportunities driving these shifts is vital to staying competitive in the country’s fast-evolving landscape.
Report
| Jan 16, 2026
Subscription streaming has reached mainstream status globally. Growth now hinges on harder-to-reach, price-sensitive markets where uncertain demand and uneven access create new hurdles—and fresh opportunities—for platforms chasing their next wave of viewers.
Report
| Jan 12, 2026
FIFA’s deal taps short-form video to spark fandom, fuel real-time viewing, and drive World Cup commerce
Article
| Jan 9, 2026
28% of retail commerce media decision-makers in North America and Europe say they review and approve creatives manually but lack automation or dynamic capabilities, according to November 2025 data from Koddi and Forrester Consulting.
Article
| Jan 9, 2026
Chart
| Jan 7, 2026
Source: ThoughtWorks
Chart
| Jan 2, 2026
Source: Boston Consulting Group (BCG)
Forecasts
| Dec 24, 2025
Source: EMARKETER Forecast
Forecasts
| Dec 24, 2025
Source: EMARKETER Forecast